Tag: Behind the Brands

How can campaigners influence the private sector? 4 lessons from the Behind the Brands campaign on Big Food

Oxfam private sector researcher/evaluation adviser Uwe Gneiting reflects on 3 years of a campaign to change thebehavior of Big Food Last month we marked the third anniversary of the Oxfam’s Behind the Brands campaign with a new briefing paper that included an updated scorecard of the world’s ten largest food and beverage companies’ sustainability policies. […]

Read More »

What have 3 years of campaigning on Big Food achieved? What still needs to happen?

Erinch Sahan, acting head of Oxfam’s private sector team, looks back on 3 years of trying to get the world’s food giants to clean up their act, the subject of a new Behind the Brands report. The captains of the food industry have come a long way over the last few years. The “Big 10”, the […]

Read More »

Why is Coca-Cola championing land rights at the UN?

I usually try and minimize Oxfam’s excessive tendency for trumpet-blowing, but this one from Oxfam America’s private sector czar, Chris Jochnick (@cjochnick), looks worth it – some real progress in working on land rights with the epitome of consumer capitalism This week at the UN Committee on World Food Security (CFS), Coca Cola publicly declared that […]

Read More »

What Makes Big Corporations Decide to Get on the Right Side of History?

For the past year, Oxfam’s Erinch Sahan (right) has been working on the ‘Behind the Brands’ campaign. Here he reflects on some successes and lessons from his time in the advocacy trenches. On 19 May 1997, the CEO of BP, John Browne, made a speech at Stanford University. Browne: “We must now focus on what can […]

Read More »

Brands, bankers and big ideas…… talking food to $5 trillion of investment

Oxfam’s tame ex-banker Will Martindale has been discussing food security with some masters of the (financial) universe Imagine a million people, each with a million dollars. Then times it by five. Five trillion dollars. That was the total investment represented by bankers and investors that joined Oxfam last week for a meeting to discuss global […]

Read More »

Attack? Equivocate? Engage? How Big Food responds to a tough new campaign

Read More »